Episode 1: of 9 Definition
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Reformulation is when a fragrance company changes the original formula of a scent. The public is not made aware of this. Usually but not always, after a reformulation the scent may become altered and or weakened.
Reformulations may happen because of ingredient recalls, or a change of manufacturer. Often after a reformulation the packaging may also undergo a change. It can be a new bottle style, or sometimes very subtle like a slight rewording or placement of text.
I personally consider early batches of fragrance superior, because it's going to be the closest in profile to what the original perfumer intended!
